Francois Berthoud Zurich Studio
Francois Berthoud was born in 1961, is an internationally known fashion illustrator and artist. After finishing studies on graphic design in his resident city of Lausanne Le Locle, Switzerland in 1982, Berthoud gone to Milan; there he illustrated cartoons for the ‘Alter-Alter’ and ‘Linus’ humorous strips. Premature fashion illustrations were especially prepared by Anna Piaggi for Condé Nast’s Vanity Fair.
Art of Fashion Illustration by Francois Berthoud, his memoirs, Zurich Studio, Alter-Alter, Linus, His magazines: Vanity & Vogue, Portrait of costumes, perfumes, accessories, shoes and handbags.
Berthoud is at present accepted as one of the great creative fashion outstanding illustrators of the delayed 20th and early 21st Century. Avant-garde fashion designers inquire Berthoud to make their commercial images.
Although Francois illustrates vogue in an apparently ceremonial and attractive technique, in realism he evaluates his theme in deepness and by means of a stylish intelligence to recreating ability in his atelier-laboratory…. He practices vogue with a bright intelligence of irony and an illustration culture entrenched in theoretical art.
Francois Berthoud is known in the focus of the worlds most excellent creative administrators for producing images of the female appearance that possess an challenging accuracy seal with a hidden aspiration. Francois Berthoud’s profession has been mainly exhausted effective running out of a studio in Milan.
After expensing an amount of existence in Milan, New York and Paris, Berthoud came back to Switzerland, he has been successively started and organizing his individual studio in Zurich – “The Art of Fashion Illustration” Museum of Design since 2008. One hundred inventive drawing sketches and work models by Berthoud and a picture featuring the artist’s work procedures were there exhibited for fashion design / illustration / photograph liker. In 1983, he started working as an art executive for the issuing house Condé Nast in Milan. He considered Eroticism is a constant theme. Berthoud’s Pop/Warholian color ideas and flashy, inky marking or outlining with lines have been gifted all type of fashion products with a physically powerful and outstanding trademark.
Berthoud performs his works there on payment from intercontinental trend fashion houses, also for a quantity of the largest labels in the globe – for example at the beginning of 2011 his photograph of the creator of Wikileaks, Julian Assange, graced the face of the New York Times Magazine.
Francois Berthoud hastily industrialized his unique autograph illustrations about graphical record of costumes, shoes, handbags, fragrances, and garnishes. Berthoud achieved all-inclusive significance during his effort for his publications such as “Vanity” and “Vogue”. Berthoud conveys enormous and merely hand-made inspiration, he attained world renown.
Berthoud’s exclusive appearance based philosophical attractive linocuts, drip portraits, illustrations and computer graphics have been convoyed innumerable fashion movements – from Yves Saint Laurent to Bulgari or Sonia Rykiel. Visual romanticism acts as a prevailing task in Berthoud’s arts. When comparing photography, his illustrations proposes more place for creativity and interpretation. His client list also contains Bulgari, Christian Dior, Ferragamo, Sonia Rykiel, Viktor & Rolf, and Yves Saint Laurent.